MKTG Course List

Marketing Program Course Overview

The Marketing Department at Western offers a variety of courses to help equip you with all the knowledge you need to succeed.

  • A full list of courses and course descriptions can be found in the WWU catalog.
  • Not all courses are offered each quarter or academic year.

 MKTG 300 - Directed Independent Study

 MKTG 380 - Principles of Marketing

 MKTG 381 - Fundamentals of Marketing Research

 MKTG 382 - Consumer Behavior

 MKTG 384 - Marketing and Sustainability

 MKTG 400 - Directed Independent Study

 MKTG 471 - Sports Marketing

 MKTG 473 - Innovation

 MKTG 474 - Marketing Strategies for Sustainability

 MKTG 475 - Brand Management

 MKTG 476 - Digital Marketing

 MKTG 478 - Strategic Social Media Marketing

 MKTG 480 - Marketing Internship

 MKTG 481 - Marketing Analytics

 MKTG 482 - Personal Selling and Sales Management

 MKTG 483 - Integrated Marketing Communications

 MKTG 484 - Retailing

 MKTG 486 - International Marketing Management

Learn more about our Topics in Marketing classes (MKTG 488)

  

Applied Integrated Marketing Communications

Applied Integrated Marketing Communications

  • Do you want to gain experience creating and executing content for a real client?
  • Do you want to stand out to future employers?
  • Are you looking for a unique marketing elective?
Learn about the class here