Marketing by the Minute Podcast

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The Marketing by the Minute Podcast

Season 3: After Class

Marketing by the Minute: After Class is a student-led podcast produced by the Western Washington University Marketing Program. This season will consist of 3 episodes featuring special guests from early, mid, and late career WWU Marketing alumni in order to explore the different stages and experiences a marketing student may go through after they graduate and start their careers. The goal of this podcast is to connect alumni back to WWU in hopes of inspiring current students in the marketing program. Tune in the explore the different stages of being a marketing alumni!

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Recent Episodes

Season 3: After Class

 

Season 3, Episode 3

Chris Copacino ‘03

After: Accepting the Offer

Chris Copacino graduated from Western Washington University in 2003 with a BS in Communications with a focus on Marketing. In our final episode, we'll be asking him questions about being a late-career alum, as well as covering topics such as building connections, career highlights, and what it was like to create his own company and market himself.
 

Chris's LinkedIn: Chris Copacino | LinkedIn

Host: Skyla Bentley
Producers: Bethany Lynch & Makenna Miner
Editor: JD Granum
Promotions Team: Bethany Lynch & Skyla Bentley
Product Manager: Arnav SenGupta
Professor: Daniel Purdy

Season 3, Episode 2

Chad Lindstrom ‘10

After: Agency

In this episode of Marketing by the Minute, we're talking with Chad Lindstrom ('10) about his experience in the Marketing Department, the process of job interviews, working different jobs throughout his career in marketing, successes he has achieved, and the challenges he’s faced throughout his journey thus far. Follow Chad online

Chad's LinkedIn: Chad Lindstrom | LinkedIn

Host: Skyla Bentley
Producers: Bethany Lynch & Makenna Miner
Editor: JD Granum
Promotions Team: Bethany Lynch & Skyla Bentley
Product Manager: Arnav SenGupta
Professor: Daniel Purdy

Season 3, Episode 1

Nicole Shive '22 & Ashely Uyeta '22

After: Graduation

The first episode of Marketing by the Minute: After Class will take a deep dive into the realities of being an early alumnus. Nicole Shive and Ashley Uyeta join us to give current and prospective marketing students an insight into their personal experiences regarding Western’s Marketing Program, as well as the truth behind the often-feared topic of joining the workforce and all that it entails. 

Follow Nicole & Ashely online
Nicole's LinkedIn: Nicole Shive | LinkedIn
Ashely's LinkedIn: Ashley Uyeta | LinkedIn 

Host: Skyla Bentley
Producers: Bethany Lynch & Makenna Miner
Editor: JD Granum
Promotions Team: Bethany Lynch & Skyla Bentley
Product Manager: Arnav SenGupta
Professor: Daniel Purdy

 

logo for podcast season 2

The Marketing by the Minute Podcast

 Season 2: On the Scene

Marketing by the Minute: On the Scene is a student-led podcast produced by the Western Washington University Marketing Program. Each episode features WWU marketing alumni who have started their own businesses, dissecting their journey into entrepreneurship, their current role, and the marketing skills they use in their everyday lives. This podcast is made specifically to connect successful alumni back to Western in hopes of inspiring current students in the marketing program. Tune in to see what you can do with your marketing degree.

Season 2, Episode 3

Amelia Cook ‘07

Cofounder of Goodwinds Composites

In this episode, Amelia Cook, a 2007 Western Washington University graduate, shares her story on becoming co-owner of Goodwinds Composites, a carbon and fiberglass manufacturer based in Mount Vernon, Washington. Amelia has a Bachelor of Arts degree in Honors History from Whitman College and a Masters in Business Administration from Western Washington University. Following jobs in the tourism and business development sectors, Amelia joined forces with her brother to found Goodwinds Composites in 2008. Goodwinds Composites serves a variety of  industries, including aerospace, musical instruments, industrial equipment manufacturers, and sporting goods with structural composite rods and tubes and composites machining. In 2021, Goodwinds Composites products made it all the way to Mars as the landing gear on NASA’s Ingenuity Helicopter.


Follow Amelia online
LinkedIn: Amelia Cook_LinkedIn
Follow Goodwinds Composites
Website: Goodwinds Composites

Hosts: Steinar Mikkelson & Talia Aukema-Gray
Producers: Karlie Kildall & Sara Slone
Editor: Arnav SenGupta
Guest Booker: Karlie Kildall
Product Manager: Jace Gersten
Professor: Daniel Purdy

 

Season 2, Episode 2

Kurt Hartmaier '04

Cofounder of the Blue Room

In this episode, Kurt Hartmaier, a 2004 Western Washington University graduate, shares his career journey to opening The Blue Abode Bar with his wife Katy. Kurt started out his career working for a running shoes company to pay homage to his other passion at the time, running, where he was a company sponsored athlete. He then joined Farmers Insurance for a while as an agent and later worked at RacerMate Inc. in sales and technical support. After these few jobs Kurt decided to go into bartending and restaurant management for a few years until he decided to combine his current role with his Marketing experience, and open The Blue Abode Bar. Kurt is the testament to the idea that interests and career changes happen, and are normal. His advice for soon-to-be graduates is to find your passion first because you can always combine your marketing degree with your passions. It also helps to have a wonderful partner alongside you.

 

Follow Kurt online

LinkedIn:Kurt Hartmaier| LinkedIn

Follow The Blue Abode Bar

Website: The BLUE ABODE Bar

Instagram: THE BLUE ABODE BAR  (@theblue.abodebar)

Facebook: https://www.facebook.com/THEBLUEABODEBAR/

 

Hosts: Steinar Mikkelson & Talia Aukema-Gray

Producers: Karlie Kildall & Sara Slone

Editor: Arnav SenGupta

Guest Booker: Karlie Kildall

Product Manager: Jace Gersten

Professor: Daniel Purdy

Season 2, Episode 1

Ben Hodson '21

Cofounder of The Blue Room

In this episode, Ben Hodson, a 2021 Western Washington University graduate, shares his journey toward becoming one of the cofounders of The Blue Room, while working for IAJ Media as their social media manager. Ben has a background in music and art, his goal was to connect these passions with his major, Marketing, to create a space that reconnected and revived the art community as society opens back up. Throughout the podcast Ben talks about his journey of opening The Blue Room in a time of risk within the economy, yet he explains to current students that now is the time to take risks. Ben says that there is no time like the present to take risks, take them when you are young. You can always get another job, but if you never dive in, you’ll never know what could happen. Ben, being such a recent graduate, shows current students that there is so much potential after graduation to combine the skills you have learned with your passions and potentially do something you really love.

Follow Ben online

LinkedIn: Ben Hodson 


Follow The Blue Room
Website: The Blue Room 
Instagram: The Blue Room (@blueroombham) 
Facebook: The Blue Room 
Twitter: The Blue Room (@BlueRoomBham) 

Hosts: Steinar Mikkelson & Talia Aukema-Gray
Producers: Karlie Kildall & Sara Slone
Editor: Arnav SenGupta
Guest Booker: Karlie Kildall
Product Manager: Jace Gersten
Professor: Daniel Purdy

 

Season 1: Marketing by the Minute

Marketing by the Minute podcast image with clock face design and WWU Marketing Program logo

About Season 1

“Marketing by the Minute” is a student-led podcast produced by the Western Washington University Marketing Program Media Lab. Each episode features outstanding WWU graduates sharing stories about their real life experience in the marketing industry. This podcast is made specifically for aspiring marketers who are brand new to the field and want to learn more. Tune in to explore what Marketing is, discover the impact it can have on our lives, and get inspired to make your mark.

 

SEASON 1, EPISODE 4

Nick Weaver '15

Product Owner and Business Analyst, Customer Systems

In this episode, Nick Weaver, a 2015 Western Washington University graduate, shares his journey toward becoming a Product Owner and Business Analyst of Customer Systems at the financial technology company, InDebted. Nick had a background in business and a focus on digital marketing when he started pursuing his degree from WWU. His drive for learning relevant skills and embracing new technology resulted in earning his first job and led to the pivotal moment when he was offered his current position. Nick says he broke barriers in the FinTech realm using knowledge he acquired from the WWU Marketing Department. His advice for potential and current marketing students is to retain what they learn in college and try new things, even allowing themselves to fail, so they can continue growing throughout their career. Nick is currently working on updating communication systems for InDebted by finding solutions that will unify the company’s global communication strategy. Nick’s story is an excellent reminder that when we take advantage of every opportunity and push ourselves to continue growing at every level, we can enjoy a career full of meaning and excitement.

Follow Nick online
LinkedIn: https://www.linkedin.com/in/nicholas-weaver-0a318558/

Hosts: Claudia Webster and Clay Ashworth
Producer: Nicole Shive
Production Team: Jerry Manzano & Jace Gersten
Editors: Jace Gersten & Bianca Slamet
Guest Booker: Bianca Slamet
Managing Editor: Riley Hewitson
Professor: Daniel Purdy

Sound Effect by SSPsurvival from Pixabay

 

SEASON 1, EPISODE 3

Elisabeth Jackson '14

Systems Strategist, Consultant

In this episode, Elisabeth Jackson AKA "The Afro Coach"- 2014 Western Washington University Marketing graduate, dives into the world of operations management and strategizing. With her extensive experience in creating personalized business systems, Elisabeth knows how to streamline a business to make it sustainable, scalable, and successful. For her, being able to run a business without exhausting yourself is key to being successful and long-lasting. Elisabeth currently runs her own business, The Afro Coach, she is a System Strategist & Operations Consultant. Listen in to hear all of her tips for organization, management, and growth as it all stems back to her early days at Western Washington University.

Follow Elisabeth online
LinkedIn https://www.linkedin.com/in/lizzijackson/
Instagram: https://www.instagram.com/elisabethjackson/
Twitter: http://twitter.com/Just_Lizzi

Hosts: Claudia Webster and Clay Ashworth
Producer: Nicole Shive
Equipment and Set Manager: Jerry Manzano
Editors: Jace Gersten & Bianca Slamet
Guest Booker: Bianca Slamet
Managing Editor: Riley Hewitson
Professor: Daniel Purdy

Sound Effect by SSPsurvival from Pixabay

 

SEASON 1, EPISODE 2

Ashley Hann '12

CEO, Ashely Hann Branding & Consulting

In this episode, Ashley Hann - 2012 Western Washington University Marketing graduate with incredible experience in the marketing & branding industry - shares her Marketing journey and how she has launched and maintained her career as a branding and marketing strategist, coach, podcast host and a mission-driven entrepreneur. In her experience, accurately reflecting you or your brands message will make you the most money. Ashley can do it all, from entering the online space as a Marketing Director for ABC Shark Tank Mark Cuban Company to founding her own company, Ashley Hann Branding & Consulting.

Follow Ashley online
Website: https://www.ashleyhann.com/
Instagram: https://www.instagram.com/ashley.hann/

LinkedIn: https://www.linkedin.com/in/ashley-hannawacker-6a1ab336/ 

Hosts: Claudia Webster and Clay Ashworth
Producer: Nicole Shive
Equipment and Set Manager: Jerry Manzano
Editors: Jace Gersten & Bianca Slamet
Guest Booker: Bianca Slamet
Managing Editor: Riley Hewitson
Professor: Daniel Purdy

Sound Effect by SSPsurvival from Pixabay

 

SEASON 1, EPISODE 1

Lizzie Rice '19

UX Designer, Nordstrom

In this episode, Lizzie Rice - 2019 Western Washington University Marketing graduate with a rich portfolio in product design - shares her Marketing journey and how she launched her career in UI/UX design. For her, product design is the intersection of creativity, data, people, and business. Lizzie is a UX designer at Nordstrom and has previously worked at T-Mobile, Boeing, and PitchBook Data.

Follow Lizzie online
Website: https://www.lizziekayerice.com/
LinkedIn: https://www.linkedin.com/in/lizzie-rice/

Hosts: Claudia Webster and Clay Ashworth
Producer: Nicole Shive
Production Team: Jerry Manzano & Jace Gersten
Editors: Jace Gersten & Bianca Slamet
Guest Booker: Bianca Slamet
Managing Editor: Riley Hewitson
Professor: Daniel Purdy

Sound Effect by SSPsurvival from Pixabay

 

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