Advisor CAB Student Newsletter
Advisor CAB: Cat Armstrong Soule
Hello and welcome to Advisor CAB, the place to connect, achieve, and belong.
Our goal is to shine a light on WWU's incredible marketing advisors and highlight what you may not know they can help you with. We hope that this will help students in the major and those looking to join the program to connect with their advisors and their marketing peers. Hear excerpts from professors and testimonials from students and alumni as they discuss how their advisors helped them to navigate the marketing program!
Advisor CAB: Tejvir Sekhon
Thank you for taking the time to read the second edition of our newsletter. Tejvir Sekhon is an Associate Professor at the College of Business and Economics at Western Washington University. He holds a Bachelor of Engineering from Netaji Subhas Institute of Technology and an MBA from the Indian Institute of Management. Tejvir Sekhon currently teaches MKTG 475 - Brand Management, where he explores brand strategies and concepts including brand identity, brand equity, and the branding process.